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Posts tagged The New Yorker

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This year’s WFMU fund-raising marathon starts February 20th, and as an enticement, the station’s d.j. Michael Shelley has created a special tribute album in which contemporary rock and pop artists cover their favorite Top 40 hits from the seventies. All songs were recorded for the compilation only. It’s not available in stores, physical or digital. The only way to get it is to make a pledge to the station.

Click to listen to Yo La Tengo’s cover of Todd Rundgren’s “I Saw the Light.” For three more exclusive previews, Ben Greenman’s take on each, and the full album list:

(Source: / The New Yorker)

Filed under Todd Rundgren WFMU fundraising tribute 70s music 1970s The New Yorker Yo La Tengo

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The underlying assumption of brainstorming is that if people are scared of saying the wrong thing, they’ll end up saying nothing at all. The appeal of this idea is obvious: it’s always nice to be saturated in positive feedback. Typically, participants leave a brainstorming session proud of their contribution. The whiteboard has been filled with free associations. Brainstorming seems like an ideal technique, a feel-good way to boost productivity. But there is a problem with brainstorming. It doesn’t work.

Jonah Lehrer rounds up decades worth of evidence debunking the myth of brainstorming. Lehrer’s new book, Imagine: How Creativity Works, comes out next month and is a must-read. (via curiositycounts)

Great feature in The New Yorker (by Lehrer) about this too

(via curiositycounts)

Filed under The New Yorker Jonah Lehrer brainstorming creativity group think